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Business intelligence made easy
When you think business intelligence, you likely think about charts and graphs that reveal valuable data about your customers, profits, and operations. While these may be simple enough for some to...
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BI is for small businesses too
Business Intelligence (BI) has conventionally been the preserve of big business, given the need for specialist knowledge meant hiring pricey experts was often the only way to leverage its value. But...
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The age-old marketing tool you’ve forgotten
From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner...
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BI Technology: Budgeting for the New Year
The use of Business Intelligence technology in making business decisions is a relatively new small business trend. BI software pulls information from a company's raw data across the board so that...
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Why your business needs CRM
The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business...
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Microsoft Power BI and Office 365 analytics
As machine learning, digital storage, and analytics software get more advanced, data is becoming more valuable than ever. Even businesses that don’t rely on data to operate are starting to find ways to...
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Improve the value of your business data
Are you making the most of your business’s greatest assets? The data your employees and customers generate is an unsung hero, just waiting to take your business to the next level. Obviously, enough...
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Why CRM is important to your business
Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments...
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Comparing the top business dashboards
A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the...
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BI is not just for the big boys
Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses (SMBs). The huge investment required to hire data-delving specialists makes us think BI is only for...
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